Medicare Advantage Live Event Invitation

CareFirst | 2021

Create a self-mailer inviting ~2,000 new members to CareFirst's first live Medicare Advantage Welcome event. Leveraging the look and feel of the "frames" campaign, design an eye-catching piece that explores new visual and/or typographic treatments while providing an opportunity for personalization.

PRINTED INVITATION

INITIAL CONCEPTS

OTHER FINAL CONCEPTS

CareFirst BlueCross BlueShield Medicare Advantage is the business name of CareFirst Advantage, Inc., CareFirst Advantage PPO, Inc., and CareFirst Advantage DSNP, Inc., which are independent licensees of the Blue Cross and Blue Shield Association. BLUE CROSS®, BLUE SHIELD® and the Cross and Shield Symbols are registered service marks of the Blue Cross and Blue Shield Association, an association of independent Blue Cross and Blue Shield Plans.

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